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Do you think kids need phones? We sure don’t. Then again, we’re biased, because when we were in high school, cell phones were an “emergency only” kinda thing. Hell, you couldn’t even keep it on all day because the battery would drain in under two hours. Now, though, not only are kids taking their phones to school, but they’re using them in class — though that’s not to say we wouldn’t have done the same thing. But this survey isn’t even high schoolers. It’s kids ages 8 to 12, and a third of them have cell phones.

The report estimates that…

* 35 percent of tweens own a mobile phone.
* 20 percent of tweens have used text messaging.
* 21 percent of tweens have used ring & answer tones.

Some 5 percent of tweens access the internet over their phone each month, according to Nielsen, and 41 percent of tween mobile internet users say they do so while commuting or traveling (to school, for example).

We see all of those numbers, especially the percentage using text messaging, skyrocketing over the next five years.

[MarketingVOX]

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